The Competitor Analysis Excel Template from Besttemplates.com is a powerful tool designed to help businesses assess their market competition effectively. By providing a detailed overview of competitors across various key performance indicators, this template enables you to identify strengths, weaknesses, and market opportunities.
Key Features of the Template:
- Comprehensive Analysis Dashboard: The main ‘Competitor Analysis’ tab gives an at-a-glance view of competitors’ performance in terms of Customer Satisfaction, Product Quality, Pricing, and Brand Recognition. The built-in scoring system and summary charts allow for a quick comparison between different competitors, helping you to spot market trends and gaps.
- Customizable Month Selection: This template allows you to select the month for analysis, making it easy to track and compare competitor performance over different periods. The ‘Set Up’ tab provides a quick way to manage month selections and status legends.
- Detailed Competitor Tracking: The ‘Tracker’ tab is designed for data input, allowing you to log competitor information, scores, and assessments. This feature facilitates a structured way to monitor market changes and competitors’ strategies systematically.
- Automated Status Summaries: The template includes an automated status summary section, categorizing competitors based on performance levels (Low, Below Average, Average, Above Average, High). This visual breakdown helps you understand where each competitor stands.
- Simple Setup and Customization: The ‘Company List’ tab allows for easy customization of the competitor names, while the template is designed to be intuitive and adaptable for various industries.
Whether you’re a marketer, strategist, or business owner, this Competitor Analysis Excel Template from Besttemplates.com is a must-have for competitive insights. Get it now to stay ahead in the market.